{"id":397575,"date":"2026-05-07T18:59:20","date_gmt":"2026-05-07T17:59:20","guid":{"rendered":"https:\/\/www.webdo.tn\/fr\/?p=397575"},"modified":"2026-05-07T18:59:22","modified_gmt":"2026-05-07T17:59:22","slug":"tunpay-moez-hadidane-donne-plus-de-details","status":"publish","type":"post","link":"https:\/\/www.webdo.tn\/fr\/actualite\/national\/tunpay-moez-hadidane-donne-plus-de-details\/397575\/","title":{"rendered":"TUNPAY : Moez Hadidane donne plus de d\u00e9tails"},"content":{"rendered":"\n

<\/p>\n\n\n\n

La Banque centrale de Tunisie (BCT) franchit une nouvelle \u00e9tape dans sa strat\u00e9gie de num\u00e9risation des paiements. Dans une note adress\u00e9e aux banques, \u00e0 l\u2019Office national de la poste et aux \u00e9tablissements de paiement, l\u2019institution a annonc\u00e9 le lancement du label national unifi\u00e9 \u00ab TUNPAY \u00bb, destin\u00e9 \u00e0 renforcer l\u2019usage du paiement mobile \u00e0 travers le pays.<\/strong><\/p>\n\n\n\n

Cette nouvelle identit\u00e9 visuelle, d\u00e9velopp\u00e9e en coordination avecMon\u00e9tique Tunisie vise \u00e0 rendre les services de paiement \u00e9lectronique plus facilement identifiables par les citoyens et les commer\u00e7ants. L\u2019objectif affich\u00e9 est double : instaurer davantage de confiance autour des paiements num\u00e9riques et acc\u00e9l\u00e9rer leur adoption \u00e0 grande \u00e9chelle.<\/p>\n\n\n\n

D\u00e9velopper le paiement mobile en Tunisie<\/h2>\n\n\n\n

Le service s\u2019inscrit dans la continuit\u00e9 des efforts engag\u00e9s depuis plusieurs ann\u00e9es pour d\u00e9velopper le paiement mobile en Tunisie. D\u00e9j\u00e0 accessible via plusieurs banques et \u00e9tablissements financiers, ce syst\u00e8me permet d\u2019effectuer des transferts d\u2019argent, de payer des factures ou encore de r\u00e9gler des achats directement depuis un smartphone, sans avoir recours \u00e0 l\u2019argent liquide.<\/p>\n\n\n\n

Avec TUNPAY, la BCT cherche d\u00e9sormais \u00e0 unifier cet \u00e9cosyst\u00e8me sous une m\u00eame banni\u00e8re afin de simplifier l\u2019exp\u00e9rience utilisateur et de rendre les points d\u2019acceptation plus visibles dans les commerces et les services du quotidien.<\/p>\n\n\n\n

Intervenant sur les ondes D’Express FM, l\u2019analyste financier Moez Hadidane a expliqu\u00e9 que cette initiative r\u00e9pond principalement \u00e0 une volont\u00e9 de promouvoir les portefeuilles \u00e9lectroniques et de r\u00e9duire progressivement la circulation du cash dans l\u2019\u00e9conomie tunisienne.<\/p>\n\n\n\n

Lire aussi :<\/strong> Paiement mobile : La BCT lance le label \u201cTUNPAY\u201d pour unifier l\u2019\u00e9cosyst\u00e8me<\/a>
<\/p>\n\n\n\n

Selon lui, le syst\u00e8me offre \u00e9galement des avantages pratiques aux commer\u00e7ants. Ces derniers peuvent int\u00e9grer le paiement \u00e9lectronique de mani\u00e8re relativement simple gr\u00e2ce \u00e0 un QR Code fourni par un \u00e9tablissement de paiement et li\u00e9 \u00e0 leur t\u00e9l\u00e9phone mobile. Le client peut ensuite effectuer son r\u00e8glement directement via son smartphone, sans installation d\u2019\u00e9quipements co\u00fbteux ou complexes.<\/p>\n\n\n\n

Favoriser l\u2019inclusion financi\u00e8re<\/h2>\n\n\n\n

Au-del\u00e0 de l\u2019aspect technologique, les autorit\u00e9s esp\u00e8rent surtout favoriser l\u2019inclusion financi\u00e8re, notamment pour les personnes peu bancaris\u00e9es, tout en modernisant les habitudes de paiement dans un contexte o\u00f9 les transactions en esp\u00e8ces restent largement dominantes en Tunisie.<\/p>\n\n\n\n

Dans son communiqu\u00e9, la BCT estime que la g\u00e9n\u00e9ralisation du label TUNPAY constitue un levier essentiel pour structurer davantage le paiement mobile et soutenir le d\u00e9veloppement des services financiers num\u00e9riques \u00e0 l\u2019\u00e9chelle nationale.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

La Banque centrale de Tunisie (BCT) franchit une nouvelle \u00e9tape dans sa strat\u00e9gie de num\u00e9risation des paiements. Dans une note adress\u00e9e aux banques, \u00e0 l\u2019Office national de la poste et aux \u00e9tablissements de paiement, l\u2019institution a annonc\u00e9 le lancement du label national unifi\u00e9 \u00ab TUNPAY \u00bb, destin\u00e9 \u00e0 renforcer l\u2019usage du paiement mobile \u00e0 travers […]<\/p>\n","protected":false},"author":3184,"featured_media":385722,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13163,44],"tags":[2807,2608,14111],"class_list":["post-397575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-epingle","category-national","tag-bct","tag-tunisie","tag-tunpay"],"yoast_head":"\nTUNPAY : Moez Hadidane donne plus de d\u00e9tails - webdo<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez TUNPAY, le nouveau label national pour renforcer le paiement mobile en Tunisie et am\u00e9liorer l'identification des services.\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.webdo.tn\/fr\/actualite\/national\/tunpay-moez-hadidane-donne-plus-de-details\/397575\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TUNPAY : Moez Hadidane donne plus de d\u00e9tails\" \/>\n<meta property=\"og:description\" content=\"D\u00e9couvrez TUNPAY, le nouveau label national pour renforcer le paiement mobile en Tunisie et am\u00e9liorer l'identification des services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.webdo.tn\/fr\/actualite\/national\/tunpay-moez-hadidane-donne-plus-de-details\/397575\/\" \/>\n<meta property=\"og:site_name\" content=\"webdo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/webdotn\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-07T17:59:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-07T17:59:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.webdo.tn\/fr\/wp-content\/uploads\/2025\/10\/BCT.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"605\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Wided Belhaj\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@webdo_tn\" \/>\n<meta name=\"twitter:site\" content=\"@webdo_tn\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Wided Belhaj\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/actualite\\\/national\\\/tunpay-moez-hadidane-donne-plus-de-details\\\/397575\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/actualite\\\/national\\\/tunpay-moez-hadidane-donne-plus-de-details\\\/397575\\\/\"},\"author\":{\"name\":\"Wided Belhaj\",\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/#\\\/schema\\\/person\\\/b9ecde7a5574cb4fcf4b496ea5fadb15\"},\"headline\":\"TUNPAY : Moez Hadidane donne plus de d\u00e9tails\",\"datePublished\":\"2026-05-07T17:59:20+00:00\",\"dateModified\":\"2026-05-07T17:59:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/actualite\\\/national\\\/tunpay-moez-hadidane-donne-plus-de-details\\\/397575\\\/\"},\"wordCount\":433,\"publisher\":{\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/actualite\\\/national\\\/tunpay-moez-hadidane-donne-plus-de-details\\\/397575\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/BCT.jpg\",\"keywords\":[\"BCT\",\"Tunisie\",\"TUNPAY\"],\"articleSection\":[\"\u00c9pingle\",\"National\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/actualite\\\/national\\\/tunpay-moez-hadidane-donne-plus-de-details\\\/397575\\\/\",\"url\":\"https:\\\/\\\/www.webdo.tn\\\/fr\\\/actualite\\\/national\\\/tunpay-moez-hadidane-donne-plus-de-details\\\/397575\\\/\",\"name\":\"TUNPAY : Moez Hadidane donne plus de d\u00e9tails - 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